Do it like Claude Hopkins:

Because you radiate Claude Hopkins neediness.

You are essentially telling your customer:

I’m broke. I need your money. Please buy my product.

Don’t do that.

 

Give your customer the chance to buy from you.

Show your customer what the product can do for them. Show the benefits (this works very well with bullet points ).

And then what?

Then you offer him the opportunity to enjoy the benefits – for money, of course.

If he wants that benefit, he’s welcome to buy – but of course you don’t need his money.

If you want to learn more about why some principles have worked for over 100 years, I recommend his book:

My Life in Advertising Claude Hopkins and Scientific Advertising

Claude C Hopkins – The best copywriter of all time

2) Clayton buy phone number list Makepeace
– The teacher of (almost) all copywriters
copywriter Clayton Makepeace
~ Clayton Makepeace († 2020)

“Believe me; nothing works on the Internet like a deadline.”

In 1982, Clayton Makepeace disappeared from the scene and worked for only one client for a year.

What can you learn Claude Hopkins from him?

120,000 new customers and a revenue boost from $3 million to $16 million (monthly) within one year.

Makepeace has been called the “Superstar of Copywriting ” and has been one of the highest-paid copywriters in the world for the past 20 years.

From him you can learn the secret of why people buy a product – and why they don’t.

If there really was such a secret, I would want to know it, and you probably would too, right?

If so, you have come to the right place.

And this is what it looks like:

We humans buy purely emotionally.

And people who don’t immediately what are customer service channels? buy or sign up for the newsletter after reading the sales letter or landing page are postponing it until “later.”

And here is the secret:

“Later” becomes “never”.

So what to do?

You have to create urgency.

Say:

You have to make it clear to betting email list your customer that it is an either-now-or-never deal.

If you can’t do that as a salesperson, you’ll always be selling “on the off chance.”

With a deadline, however, you can sell as if at the push of a button.

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